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Events, Publications and Services

Network Breakfast - 22 March 2017

Simon Ford, MD -Shopper Tracker Australia

"Shopper Tracker - State of the Nation"

Shopper Tracker provides independent and objective metrics of shopper behaviour and the needs/ perceptions surrounding behaviour in the off premise. It covers occasion and mission, category role, path to purchase, point of purchase, decision hierarchy, consumption metrics and shopper profiling. 


A total of 17,100 shoppers are interviewed each year, with fieldwork running for three months in winter and four months in summer. A “State of the Nation” report is produced at the end of each period, along with five further reports for Beer/ Wine/ Spirits/ RTDs/ Cider, each covering all relevant segments and banners. A detailed summary is then presented at the drinks association’s annual Shopper Tracker forum.

 

Description Unit Price Quantity
Members - Category One & Associates only
Seats (1 - 9 each) Are you a Member?
$130.00 + $13.00 GST = $143.00
Members Table - Category One & Associates only
Table (x 10) Are you a Member?
$1,200.00 + $120.00 GST = $1,320.00
Non Members
Seats (1 - 9 each)
$150.00 + $15.00 GST = $165.00
Non Members Table
Table (x 10)
$1,400.00 + $140.00 GST = $1,540.00

Australian drinks Awards - 7 September 2017

International Convention Centre Sydney

Description Unit Price Quantity
Seats
(1 - 9 each)
$650.00 + $65.00 GST = $715.00
Single Table
(x 10)
$6,000.00 + $600.00 GST = $6,600.00
Multiple Tables
> 1 table
$5,500.00 + $550.00 GST = $6,050.00

Brand Quarterly Snapshots

Brand Quarterly Snapshots

Simple, Concise & Detailed Executive Summary

These one page executive summaries are tailored to help you stay up to date on your drinks category, covering Beer, Cider, RTDs, Spirits and Wine. They include:

  • Multi year trend on category ad spend;
  • Top 5 spending brands by media type including TV, radio and press;
  • Ad spend at a campaign level to understand the multiple messages(sometimes from the same competitor) currently in market;
  • Top 10 products by spend for the given quarter.

Description Unit Price Quantity
Quarterly Brand Snapshots
$475.00 + $47.50 GST = $522.50

NATE Reports - All Categories

The Report is delivered by email with a URL to an excel spreadsheet.  The data is an extract from the Retail Ad Watch database.

To view a sample report, please go to http://www.drinkscentral.com.au/4747

Description Unit Price Quantity
Daily
$11,950.00 + $1,195.00 GST = $13,145.00
Weekly
$7,000.00 + $700.00 GST = $7,700.00
Monthly
$4,000.00 + $400.00 GST = $4,400.00
Quarterly
$2,500.00 + $250.00 GST = $2,750.00
Annually
$1,500.00 + $150.00 GST = $1,650.00

NATE Reports - One Category

The Report is delivered by email with a URL to an excel spreadsheet.  The data is an extract from the Retail Ad Watch database.

After selection, please indicate which Category you would like to be delivered.

Description Unit Price Quantity
Daily
$5,000.00 + $500.00 GST = $5,500.00
Weekly
$3,000.00 + $300.00 GST = $3,300.00
Monthly
$1,600.00 + $160.00 GST = $1,760.00
Quarterly
$1,400.00 + $140.00 GST = $1,540.00
Annually
$750.00 + $75.00 GST = $825.00

NATE Reports - Two Categories

The Report is delivered by email with a URL to an excel spreadsheet. The data is an extract from the Retail Ad Watch database.

After selection, please indicate which Categories you would like to be delivered.

Description Unit Price Quantity
Daily
$6,100.00 + $610.00 GST = $6,710.00
Weekly
$3,600.00 + $360.00 GST = $3,960.00
Monthly
$2,000.00 + $200.00 GST = $2,200.00
Quarterly
$1,600.00 + $160.00 GST = $1,760.00
Annually
$900.00 + $90.00 GST = $990.00

NATE Reports - Three Categories

The Report is delivered by email with a URL to an excel spreadsheet.  The data is an extract from the Retail Ad Watch database.

After selection, please indicate which Categories you would like to be delivered.

Description Unit Price Quantity
Daily
$7,650.00 + $765.00 GST = $8,415.00
Weekly
$4,500.00 + $450.00 GST = $4,950.00
Monthly
$2,560.00 + $256.00 GST = $2,816.00
Quarterly
$2,000.00 + $200.00 GST = $2,200.00
Annually
$1,000.00 + $100.00 GST = $1,100.00

NATE Report - Four Categories

The Report is delivered by email with a URL to an excel spreadsheet.  The data is an extract from the Retail Ad Watch database.

After selection, please indicate which Categories you would like to be delivered.

Description Unit Price Quantity
Daily
$9,560.00 + $956.00 GST = $10,516.00
Weekly
$5,600.00 + $560.00 GST = $6,160.00
Monthly
$3,200.00 + $320.00 GST = $3,520.00
Quarterly
$2,250.00 + $225.00 GST = $2,475.00
Annually
$1,200.00 + $120.00 GST = $1,320.00


 

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