Home > daily drinks
Share this page
New head of Alcohol Beverages Australia announced

New head of Alcohol Beverages Australia announced



Endeavour Drinks Group's Andrew Wilsmore has been announced as the new Chief Executive Officer of Alcohol Beverages Australia.

He replaces Fergus Taylor who left the role in April. Wilsmore brings more than 20 years’ experience in the retail, hospitality, tourism and agricultural sectors to the role, having most recently worked as Head of Risk and Reputation at Endeavour.

Prior to that, Wilsmore held several senior roles in policy and public affairs at Winemakers’ Federation, National Farmer’s Federation and the Australian Hotels Association.

Wilsmore said: “I am excited to join Alcohol Beverages Australia at this time to work with the team and the Council to reach our strategic objectives.

“The recent appointment of Kerri Osborne, a highly experienced media and communications professional, to an already capable team demonstrates how strongly our industry believes it has a great story to tell about the significant contributions we make economically and socially. I’m looking forward to ensuring our important voice is heard.”

Chair of Alcohol Beverages Australia, Bryan Fry, said that after a robust recruitment process Wilsmore’s appointment was roundly endorsed by the pan-industry Executive Committee.

“Andrew brings extensive experience in the alcohol beverages industry and is known for his stakeholder engagement and policy skills,” Fry said.

“We are delighted to appoint someone with his energy, commitment, understanding of the issues and communication style. Andrew will spearhead the Alcohol Beverages Australia’s strategy by being a proactive voice for our industry which includes over half a million people who rely on a healthy and vibrant industry for their employment; as well as responsible drinkers throughout Australia who enjoy alcohol in moderation as part of a balanced lifestyle.”

Wilsmore will start his new role on August 12. 



back