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Lion celebrates Cubs program success

Lion celebrates Cubs program success



Inaugural Australian Drinks Awards Inclusive & Diverse Workplace winner Lion has shared touching photos from its Lion Beer Australia Cubs program.

Cubs is aimed at ensuring staff who are parental leave don't feel they are left out of the loop. New mums and dads are invited into the office to reconnect with their colleagues and hear updates from across the business.

Lion Beer MD James Brindley (pictured above at the latest event) discussed the program during a panel discussion at Women in Drinks International Women's Day function earlier this year, noting that the concept was initially proposed by Margherita Maini, People & Culture Director at Lion Beer Australia.

"Normally when you have a baby you're like a stranger for a year," he said. "The Lion Cubs concept involves people coming into the office for a drink every few months with their partner or their baby and we hold a business presentation on how things are going, we give them a little fluffy lion and for me that's a lot of fun. It's a very geniune initiative."

He added: "The pure joy of the Lion Cub events is magnificent, seeing how happy the parents are and how good everyone feels. It's a simple thing, but it really does make a difference to people."

Lion noted: "Our Lion Beer Australia Cubs tea last week was hosted by our Managing Director James Brindley in our Sydney office with many fresh young faces attending!"

The Inclusive & Diverse Workplace Award was created to recognise businesses that prioritise diversity and understand the value of an inclusive workplace for individuals and their organisations.

Lion's LionFlex initiative won the inaugural award in 2018. It championships flexible work options for all Lion employees.

A spokesman for Lion said: "Flexible working was identified as key barrier for women and men. We didn’t want to just to attract more women to apply for roles or to support mothers in the workplace; we did it to provide our all our people with more options to balance their work and personal commitments.

"We have taken this approach to enable men to take a more active role in the family, to support our people with eldercare needs, to support those wanting to study or engage in fitness activities, to minimise time spent sitting in peak hour traffic, and to assist those individuals transitioning from, or into, extended leave.

"While the option to work flexibly had always been available at Lion, flexibility was not championed cohesively across the company, and was previously seen as primarily being a program for mothers. Furthermore, availability of flexible work options was dependent on an individual leaders’ discretion and perspective.

"Since LionFlex was launched, we have seen dramatic and positive changes in our people data, as highlighted by the results in our engagement and Inclusion and Diversity surveys, as well as our LinkedIn metrics. We have also seen more intangible changes in the feeling around the office where team members arrive and leave their workplaces as required openly sharing family stories, and the overall discretionary effort and wellbeing of our people. 'Flexing' has become part of the Lion vocabulary, and team members and leaders challenge each other to make the most of flexible work options.

"It is an ongoing priority at Lion to make our workforce more inclusive and diverse, and we still have more way to go, however being recognised with this award is a sign we’re moving in the right direction."

Entries open to 2019 Diverse & Inclusive Award

The Drinks Association was proud to introduce three new Contribution to Industry accolades last year: the Gender Equity Award, Inclusive & Diverse Workplace Award and the Corporate Social Responsibility Award.

The Inclusive & Diverse Workplace Award was created to recognise businesses that prioritise diversity and understand the value of an inclusive workplace for individuals and their organisations.

"It's been another outstanding year of progress and achievement by our industry," Lennon said. "We look forward to receiving entries from drinks companies that reflect the amazing work they are doing to drive change."

To request submission documents for the Contribution to Industry Awards, email The Drinks Association on awards@drinks.asn.au 

The closing date for submissions is June 21, 2019. The awards will be judged by an independent D&I expert, together with members of The Drinks Association Board. 

The Australian Drinks Awards are an initiative by The Drinks Association to celebrate excellence in the drinks industry. The 2019 awards will be held on August 22. 



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